> History

History

Being an industry pioneer since 2008

  • 1994
    From 1994 to 2008 Dino and Gianfranco Bianchi founded and worked under Poltromec and Bianchi & Co.
  • 2008
    Bianchi & Co was officially registered as Italian Atelier.

  • 2012
    Italian Atelier signed a contract with Fendi to become their regional representative. We also helped the brands they were representing generate great revenue at the Milan fair, which accounted for 20% of total order in the whole fair. As a result, the company’s reputation was consolidated within the industry.

  • 2014
    Italian Atelier embarked on a new journey with Armani/Casa and helped elevate the brand’s name in the Asia Pacific region.

  • 2016
    We purchased the CRM system of Salesforce, which made us one of the first luxury furniture agencies in the world to do so.
  • 2017
    With the acquisition of our CMO, Italian Atelier officially opened Asian offices, with Singapore being the first.
  • 2018
    Our India office in Mumbai was launched.

  • 2019
    We established our China office in Shanghai.
  • 2020
    Even during the chaotic and challenging time of COVID-19, we managed to open our Vietnam office in Ho Chi Minh City.

  • 2021
    March - Formed our Digital Marketing Team.
    June - Attended Design Shanghai, the first physical furniture fair since the pandemic.
    September - Participated in Milan Furniture Fair, the largest trade fair of its kind in the world, after 18 months.
  • 2022
    March - Established our Indonesia office in Jakarta